Cheerwine Ad

Cheerwine is a popular soda that hails from North Carolina. Their regional presence is strong, but eventually, they aim position themselves for national growth and expansion.

This advertisement was developed for The Marketing Summit, an annual case competition.


  • Create an advertisement to convey the “Share Your Legend” campaign for Cheerwine within 36 hours
  • Illustrate  the proposed campaign in action via tactical creative materials


  • Photoshop for video graphics
  • Final Cut Pro to edit
  • Vimeo to source footage